Marketing strategy with messenger bots in the email list past, email marketing has been admired as an ideal marketing strategy, as almost everyone has email and email is personal. At least, it's more than a typical ad splattering on a billboard or stuffed into a physical mailbox. As marketers continue to rely on email marketing to reach their potential customers, those potential customers will be unaffected by such strategies, resulting in lower interactions and click-through rates. It's easy to delete emails without reading them, ignore overloaded inboxes, and set spam filters to remove junk emails.
But people always read social media messages. With the facebook messenger bot, clients are much more likely to respond to a message and start a conversation, eventually purchasing a product or service. Email marketing is still an effective strategy for email list reaching clients, so you shouldn't stop email marketing. However, you need to supplement your email strategy with another channel. Give people more choices about how to receive your content and send them to the right channel with the right kind of message. For example, if you're using facebook messenger, don't send long, complex messages to your contacts.
That information is still great for email. Instead, it email list sends concise, easy-to-understand communications over mobile-optimized channels, directing readers to where they can receive more information. Strategy 2: let go of lead generation and use bots to drive customer retention marketers like to acquire new clients, and many marketing strategies are entirely focused on customer acquisition. They forget that it's easier to sell to existing customers than to find new ones. Bots help clients retain customers by making it quick and easy for clients to get what they want from you. Example: live chat in the membership area allows clients to answer questions instantly. Notifications about new products can be sent and read as they become available. You can offer exclusive offers to your current customers to